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Manager, Analytics Implementation (NORA)

VF Corporation
Remote | NC
$86,400.00 - $108,000.00

Manager, Analytics Implementation (NORA) : Become the Newest Member of the VF Family


The Manager, Analytics Implementation (NORA) will be part of a global team in charge of the governance and evolution of the web analytics tools deployed across all VF brands ecommerce platforms. 

Within the NORA region, he/she/they will be directly supporting the setup and technical maintenance of the tools and promote cross-brand initiatives for enhancements and harmonization, identifying and investigating new solutions and capabilities according to business needs and in line with the global strategy and design. 

This person will be an essential point of contact and business partner to the brand ecommerce teams, providing advanced reporting, measurement reviews, ad-hoc trainings, and general support with the tools. The desire of this team is to continue to iterate toward the best decisioning products, realizing data inspired innovation and products across our brands is a continuous optimization framework. Technical acumen alone, while important, will not determine success in a rapidly evolving technical and business environment. The ability to challenge the status quo in a meaningful yet empathetic way will be key in guiding channel transformation.

How You Will Make a Difference:  

·       Liaise between the Global Digital Analytics team, NORA region brands and other central functions, translating business requirements to technical requirements and executing those requirements.

·       Provide guidance and governance on web analytics setup: platforms settings, tag management and tracking implementation, bug fixing. Management and preservation of the setup harmonization, data quality and alignment between platforms.  

·       Identify and promote new website tracking needs and analytics improvements. Follow-up on technical changes, implementation and configuration, in coordination with the global strategy. 

·       Administer the analytics platforms and the tag management systems and act as the key contact for other analytics related products.

·       Coordinate with external analytics agencies. 

·       Develop reporting capabilities across NORA business, in alignment with the global strategy. 

·       Provide dedicated support on specific business analysis. Support Senior Management and Business Leaders with ad hoc analysis, cross-brand reports and custom dashboards, highlighting and communicating key findings according to the specific needs and/or kind of audience.  

·       Educate and train brand/central team members.

·       Promote, influence, and instill trust to key business stakeholders on the use of the tools. Help teams optimize the use of all analytics platforms from both a reporting and administrative perspective. 

Years of Related Professional Experience:

·       At least 5 years of relevant experience in Tracking Implementation, Tag Management and Digital Analytics platforms for E-commerce websites.  

Educational/ Position Requirements:  

·       Bachelor’s degree or equivalent in Engineering, Computer Science, Information Systems, or equivalent work experience.

·       Excellent knowledge of Tag Management systems (preferably Google Tag Manager). 

·       Excellent knowledge and experience with web analytics tools, particularly Google Analytics and Adobe Analytics. 

·       Strong scripting skills with JavaScript and JS-based libraries. 

·       Strong knowledge of web development techniques and principles; proven experience of HTML, CSS. 

·       Ability to partner and communicate with various stakeholders, understanding business needs, translating them into analytics requirements and being proactive in suggesting solutions. This resource should become a go-to resource and point-of-contact for key NORA stakeholders.

·       Strong project management skills, including the ability to coordinate and plan activities and resources in adherence with specific deadlines.

·       Ability to maintain effective work performance while under pressure and prioritize, as required. Organized, proactive and timely in delivering results. 

·       Strong analytical and quantitative skills with a demonstrated ability to interpret and leverage data to drive decision-making. 

·       Strong understanding of web marketing technologies and digital marketing channels. 

·       Experience in collecting, manipulating, analyzing & presenting data in a clear manner.

·       Ability to communicate complex information in a manner understandable to various stakeholders. 

·       Knowledge and familiarity with UX principles and best practices. 

·       Demonstrated humble and growth mindset.

Special Physical and/or Mental Requirements:  

·       Preference for candidates in Central or Eastern time zones, or who are willing to work within those working hours.



Hiring Range:

$86,400.00 USD - $108,000.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com  and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.  If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at peopleservices@vfc.com. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.

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